No live horses were used for the “ilu” and “tulkun” creatures, but the film’s performance capture team studied horse movement to animate them. This avoids welfare issues entirely.
Insane horse content falls under “pets & animals,” which has a high CPM (cost per mille) due to engaged audiences. Avoid demonetization triggers: No blood, no obvious animal distress, no human injury. No live horses were used for the “ilu”
A small subset of media content deliberately disregards welfare for shock value or viral engagement: Such content, while not mainstream, represents the extreme
Such content, while not mainstream, represents the extreme end of “animal horse insan entertainment.” Media studies scholars classify this as deviant leisure or transgressive media. while not mainstream
For producers, regulators, and media scholars: