Easyjet Rounded Book Font

For years, enthusiasts speculated that EasyJet simply used a modified version of VAG Rounded (the iconic font used by Volkswagen and formerly by EasyGroup’s parent company). However, EasyJet has since confirmed a shift towards bespoke branding.

In the late 2010s, as part of a major brand refresh (including the new all-white livery with the orange tail), EasyJet worked with design agencies to develop a truly custom wordmark and supporting type system. While the specific foundry is under a non-disclosure agreement, typography experts point to a heavy influence from TypeTogether or a custom commission by Fontsmith (now Monotype). EASYJET ROUNDED BOOK FONT

The goal was simple: Create a font that remains 100% legible at three speeds: For years, enthusiasts speculated that EasyJet simply used

You don't need to download the font to see it. The EasyJet Rounded Book Font is omnipresent across the customer journey: While the specific foundry is under a non-disclosure

| Airline | Primary Font | Personality | |---------|--------------|-------------| | Ryanair | Ryanair Sans (sharp sans) | Efficient, no-nonsense, aggressive | | British Airways | BA Sans (neutral sans) | Professional, premium | | EasyJet | EasyJet Rounded Book | Friendly, accessible, smart-casual |