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| Aspect | Details |
|--------|----------|
| Core Mission | To democratise self‑awareness tools that help people recognise, track, and improve their emotional states in real‑time. |
| Founded | 2022, by a trio of clinical psychologists and data‑science engineers in Austin, TX. |
| Product Suite | 1. iFeel Mobile App (iOS, Android)
2. iFeel Wearable (a discreet, skin‑friendly band)
3. iFeel API for B2B integrations (e.g., HR platforms, tele‑health services). |
| Key Technologies | • Emotion‑Recognition AI – trained on millions of anonymised voice, text, and physiological data points.
• Multimodal Sensors – heart‑rate variability (HRV), galvanic skin response (GSR), and micro‑movement detection.
• Privacy‑First Architecture – on‑device processing, end‑to‑end encryption, and GDPR/CCPA compliance. |
| Revenue Model | Freemium app (basic tracking + weekly insights) → Premium tier ($9.99/mo) for deep analytics, therapist‑linkage, and custom habit‑building plans. Wearable sold separately ($129) with a subscription optional for advanced AI‑driven coaching. |
| Target Audience | • Young professionals (24‑38) juggling remote‑work stress.
• College students seeking coping tools for anxiety.
• Corporate wellness teams looking for data‑driven engagement. | If you see a thumbnail with a watermark
Co‑Marketing Campaigns
Corporate Wellness Packages
Data‑Sharing Agreements (with Consent)