The most intriguing part of the keyword is the inclusion of "-dir...." . While OsamaSon’s label has yet to officially release the director’s cut credits (often obscuring them for hype or contractual reasons), the signature of the director is all over this frame.
The video is rumored to be helmed by the same anonymous collective behind recent underground hits, known for their use of:
The "BEST" claim stems from how these elements serve the song. In an era where music videos are often just performance clips, "X Sex" is a short film about dissociation. The "-dir...." understands that the song isn't about sex; it’s about the loneliness that follows hyper-stimulation.
OsamaSon’s "X Sex" is more than just a song; it is an experience in lowered fidelity. By embracing the "worst" quality video aesthetics, he has created something that stands out precisely because it refuses to shine. OsamaSon - X Sex -Official Music Video- -dir.... BEST
Whether you found the "dir.... BEST" version by accident or through a deep dive into the underground, the result is the same. You leave the video with ringing ears, blurred vision, and the distinct feeling that you’ve just witnessed the future of rage—even if you had to squint to see it.
The story of the music video for "X & Sex" by OsamaSon is a snapshot of the high-octane "rage" lifestyle that propelled the South Carolina rapper from a hotel worker to an underground superstar. Released in July 2023 as part of his breakout project Osama Season, the song is an incredibly lean 57-second track that quickly went viral for its repetitive, hypnotic hook and distorted, high-intensity sound. The Vision and Production
The official music video was directed and edited by @whoisreef, featuring heavy visual effects by @unculturals. The visual style mirrors the song's chaotic energy, utilizing fast-paced cuts and digital distortion to match the "rage rap" genre. Director: @whoisreef VFX: Unculturals The most intriguing part of the keyword is
Producers: The track was produced by Rok, legion, and JCOnTheTrack, who crafted the signature abrasive synth sounds that define the "flex musix" era. Themes of the Story
The video portrays a life of excess, focusing on the fast-paced nature of sudden fame and the hedonistic cycle described in the lyrics. OsamaSon – X & Sex Lyrics - Genius
OsamaSon – Official Music, Relationships, and Romantic Storylines
(An overview of the artist’s body of work, the thematic treatment of romance in his songs, and publicly acknowledged personal relationships.) The "BEST" claim stems from how these elements
OsamaSon’s “X Sex” music video continues the artist’s signature blend of lo‑fi digital imagery, chopped sound design, and abstract expressions of desire and alienation. This paper analyzes the video’s use of color grading, editing rhythm, and symbolic imagery to construct a mood rather than a linear narrative.
The credit line in the title says "-dir.... BEST". While this might appear to be a typo or an unfinished tag, in the underground scene, this is a brand. "dir…." is a shorthand for "Directed by," and "BEST" is likely the alias of a rising visual artist.
If this is the same director associated with the new wave of "anti-aesthetic" rap videos (think Lone, Ken Carson, or Destroy Lonely), then their signature is chaos. Dir…. BEST is known for:
For the "X Sex" video, dir…. BEST leans into minimalism. There are no sets, no props, no narrative. The "best" part of this direction is the trust in the audio. He lets OsamaSon’s presence fill the frame without distraction. In an era of TikTok distractions, asking a viewer to watch a man stare into a lens for three minutes is a bold flex.