In the modern era of governance, transparency and accessibility are no longer just ideals—they are operational necessities. The Government of Sharjah, through the Shurooq Media Portal, has established a dedicated digital touchpoint known as Tawasul (which translates from Arabic to "Communication" or "Connectivity"). The platform, hosted at tawasul.shurooq.gov.ae , serves as a centralized hub for media professionals, content creators, and the public to interact directly with the Sharjah Investment and Development Authority (Shurooq).
Established in 2009, Shurooq is the driving force behind Sharjah’s economic and social development. Its mandate includes identifying and developing key investment opportunities, promoting the emirate as a destination for business and tourism, and managing mega-projects. tawasul.shurooq.gov.ae
Given the scope of Shurooq’s operations—spanning tourism, environment, transport, and logistics—the authority interacts with a vast array of stakeholders, including foreign investors, local entrepreneurs, and residents. The need for a centralized communication channel was the catalyst for the development of the Tawasul platform. In the modern era of governance, transparency and
To better understand the value of this portal, here are three real-world scenarios: Established in 2009, Shurooq is the driving force
Scenario 1: Lost Property at Al Qasba A family visits the Al Qasba canal and realizes they left a child’s backpack on a bench. Instead of searching for a lost-and-found phone number, they visit tawasul.shurooq.gov.ae, select “Lost & Found” under the complaints category, describe the item, and attach a photo. Within 24 hours, the security team responds with a confirmation that the bag has been secured.
Scenario 2: Business Collaboration Proposal A small catering company wants to become a vendor at the Friday Market at Al Heera Beach. They use the portal’s “Vendor & Partnership Inquiry” category, submit their commercial license and menu samples, and receive a formal acknowledgment and next steps from the procurement department.
Scenario 3: Feedback on Heritage Site A historian visits the Heart of Sharjah and notices a signboard with an incorrect historical date. They submit a “Suggestion” via the portal, including the correct information. Shurooq’s heritage team reviews the submission, updates the sign, and thanks the user with a complimentary voucher—all tracked through the Tawasul system.